They knew something about houses. And real estate agents? Definitely Elizabeth Banks.
So a simple brief — tell people what we do — led to The Home of Home Search campaign.
These restrained, simple stories of the contentment that comes with finding the perfect home, disrupted busy commercial breaks.
Here are some highlights of the total campaign:
a dozen TV spots, pre-roll and social media content, OOH boards, and magazine print, in all.
:06s Youtube Preroll
With AD Perry Morton
CDs Jake Dubs and Suz Keen
Directors TVC Stacy Wall and :06s Claire Cottrell